DrumX + Iconic Bundle

Hitmaking Legend Jimmy Jam Brings Iconic Groove Programming to EastWest’s New DrumX™ Groove Machine

DrumX represents a unique collaboration between one of the most successful hitmakers in music history and one of the industry’s leading developers of music production software.

By combining Jimmy Jam’s legendary groove sensibility with EastWest’s award-winning sound design, DrumX delivers a new approach to beat creation — one that focuses on the element that makes records unforgettable: the groove.

“Groove is the foundation of every great record,” said Jimmy Jam. “With DrumX, producers can start with grooves that already feel great, and then build their own ideas from there.”

DrumX brings together 10 iconic drum machines — the TR-808, TR-909, TR-606, LinnDrum, LM-1, DR-55, DR-110, DMX, DrumTraks, and SP-12 — faithfully captured and ready to shape, layer, and push into new sonic territory, joined by a curated set of exclusive custom samples Jimmy Jam created for DrumX. With a powerful step sequencer, deep sound design tools, a professional effects chain, and hundreds of exclusive grooves, DrumX gives you everything you need to build beats that move people.

Deep Controls for Every Detail

DrumX's user interface features a 16-pad (4x4) layout with per-pad controls and a powerful step sequencer, giving you full control over both the sounds and the grooves. From the Tape Saturation knob that dials in the perfect amount of harmonic distortion, to the Pad Inspector's array of sound-shaping parameter controls (including machine-specific parameters unique to each unit), to a master effects chain built from professional-grade processors — every element of the DrumX interface is designed for intuitive, expressive beat-making.

The Grooves Behind 42 Billboard #1 Hits

DrumX Volume 1 includes hundreds of grooves created by Jimmy Jam, bringing unmatched authority to the curation and programming of this groove machine. His deep understanding of how these machines truly behave — how a TR-808 kick breathes at different decay settings, how a LinnDrum snare sits perfectly in a mix — shaped the way every sound in DrumX was created, tuned, and organized. It’s the difference between simply using a machine and truly knowing one.

Jimmy Jam is best known as one half of the legendary duo Jimmy Jam and Terry Lewis, whose work reshaped the sound of popular music across four decades. Jam and Lewis have earned more than 100 gold, platinum, and diamond certifications for their work with artists including Janet Jackson, Michael Jackson, Boyz II Men, Usher, Mary J. Blige, Mariah Carey, The Human League, and many more — accumulating 42 Billboard #1 hits — more than any other songwriting and production team in chart history. In addition to co-producing these chart-toppers and writing most of the songs, Jimmy Jam created the innovative drum programming that defined their sound.

This is a one-of-a-kind collaboration. Jimmy Jam is not creating any competing software instruments — making DrumX the only place to access his signature rhythms in software. Now you can use these grooves in your music!

About the Production Team

Doug Rogers (Producer): Doug Rogers is the visionary behind EastWest, one of the most influential companies in the world of virtual instruments and sound libraries, and winner of three NAMM TEC Awards in the past six years for “Best Musical Instrument Software”. His dedication to quality and innovation has provided musicians with tools that have changed the way music is created and produced.

Eden Nagar (Producer): Eden Nagar is a rising star engineer/producer who has worked with top artists including MF Doom, Young Thug, Burna Boy, Kaytranada, and producer/engineer Mike Dean. Nagar was tasked with taking these legendary drum machines and transforming them for the next generation of producers.

Blake Rogers (Producer): A part of the EastWest production team since Hollywood Choirs, Blake Rogers has contributed to the development of numerous products including Hollywood Orchestra and Hollywood Fantasy Orchestra and co-produced ICONIC and LO-FI. For DrumX, he brought his extensive knowledge of music production history to help curate hundreds of kits and presets, shaping the instrument into a modern production powerhouse.

The only synth collection that features the sounds of the world’s best-selling songs

ICONIC, the only synth collection that features the sounds of the world’s best-selling songs, played by the original players, and programmed by the original programmers. It doesn't get more authentic than this!

EastWest teamed up with Anthony Marinelli, synth mastermind behind Michael Jackson's Thriller, to make sure everything in ICONIC sounded true to the original productions of the world’s mega hits. Sampling rare vintage synthesizers like the ARP 2600, Minimoog Model D, Oberheim OB-X, Sequential Prophet 5, Yamaha CS-80 and the Synclavier II, EastWest has skillfully recreated some of the most iconic sounds in music history and turned them into modern virtual instruments.

ICONIC’s user interface centers around an FX Pad with 4 selectable Macro Effects that modulate multiple parameters simultaneously. Blending a vintage knob-per-function design, with sleek modern styling, all of ICONIC’s controls are easily accessible in a single page. Shape these ICONIC synth sounds from the dual filters that can be modulated, an advanced 16-step arpeggiator, multi-mode portamento (glide), and a bevy of effects to widen, pulse, distort, delay, and spatialize the final sound.

While ICONIC features synths and sounds used in classic songs that have sold hundreds of millions of copies, it's not stuck in any one time period. After recording these rare synthesizers in historic EastWest Studio 1, the producers also sent the sounds to analog tape machines (including a tube Studer J37) and pushed them to levels to create tape saturation and harmonic distortion for an alternative modern sound. The instruments were also re-amped in EastWest Studio 2, using multiple mic positions so the studio sound could be added to the direct sounds, a technique that was often used by Thriller recording and mixing engineer Bruce Swedien.

Features

• Includes 138GB of rare and vintage synths and keys
• Includes hundreds of presets inspired by some of the biggest hits in music history
• The only synth collection that features the sounds of the world’s best-selling songs
• EastWest teamed up with Antony Marinelli, synth mastermind behind Michael Jackson's Thriller, to make sure everything in ICONIC sounded true to the original productions of the world’s mega hits
• An all-in-one resource for every keyboard and synth sound imaginable, featuring 524 instruments made for pop, hip hop, EDM, and more
• Legendary lineup of the most beloved and revolutionary keyboards and synthesizers of all time, sampled meticulously, and totalling a massive 138 GB of samples